May 21st, 2014
Why Keep Infant Formula Marketing Out of Healthcare Facilities?
By Kelly Bonyata
There are a number of common objections I hear from parents about the campaign to keep infant formula marketing out of health care facilities. Is this campaign is intended to make parents who use formula feel guilty? No!
This message is directed at the infant formula manufacturers and the thousands of health care facilities that give these manufacturers free access to mothers:
• It is not directed at parents.
• It does not advocate against parents choosing to use formula
• It does not suggest that formula sales to the public should be limited.
• It does say that health care facilities and formula manufacturers should stop these practices that prevent mothers from meeting their own breastfeeding goals.