December 4th, 2013
San Jose's Civic gets new name with corporate sponsor
By Bryce Druzin
The San Jose Civic Auditorium is being renamed City National Civic as part of a corporate sponsorship deal with City National Bank. An official ceremony to unveil the new name and a redone marquee will take place at the venue tonight. A concert featuring country singer Wynonna Judd will cap off the evening.
The city of San Jose will receive $870,000 as a result of the five-year deal with City National. Front Row and Nederlander Concerts, companies that work with venue manager Team San Jose, will receive the remaining $330,000 of the deal, which was finalized in May.