November 20th, 2013
School Buses May Be the Next Frontier for Wrap Companies
Window Film Magazine
The big yellow school bus may not look quite as yellow anymore. Attribute it to the graphics. As school districts begin to allow advertising on school buses in an effort to assist their budget deficits and the increasing cost of diesel fuels, wrap installers could see a new market. The Jackson school district in New Jersey is one of the most recent to pass a law allowing advertising.
“Every dollar we can generate from another source is a dollar that doesn’t have to come from the taxpayers of Jackson,’’ says Jackson school board business administrator Michelle Richardson in a statement. “Every little bit helps.’’