November 10th, 2013

Dr. Zorba Paster: Say no to junk food ads

By Dr. Zorba Pastor
Wisconsin State Journal

I’m not against advertising. We live in a society where advertising is part of our daily fare — on TV and the Internet, not to mention in newspapers and magazines. Advertising pays the bills.

But I draw a line with ads that secretly encourage our kids to become fatter — ones that imply if you drink this drink you’ll shoot a basketball just like LeBron James. That’s why I find a recent study in the journal Pediatrics so disturbing. It shows that the products James and other athletic stars hype are clearly adding to the obesity epidemic we see today.

Read more: http://host.madison.com/news/local/ask/dr-paster/dr-zorba-paster-say-no-to-junk-food-ads/article_2f41bac2-23b7-5b7b-a153-2f228c12c52a.html#ixzz2kM8JXD2C

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