November 6th, 2012
The NBA Has Tabled Discussions About Sponsorship Logos on Game Jerseys
By Misha Hyman
The NBA has tabled discussions regarding the implementation of sponsored logos on game jerseys.
In the most recent board of governors meeting, it was decided that the NBA will continue to compile extensive research on whether it would financially beneficial and good for the game overall if every team had a sponsorship logo on the upper left shoulder of their jerseys, according to a source inside the league.
There are many variables that come into play when making such a drastic decision that would change the history of the game forever and blaze the path for other professional sport leagues.
The NBA’s owned WNBA has had experience with logos on their game jerseys when the Phoenix Mercury signed a three-year contract with LifeLock in May of 2009.