October 3rd, 2012
Yuba City Unified ponders ads in school buses
By Ashley Gebb
Buses for rent, providing mechanic services, even a consideration for in-bus advertising — little seems off the table when trying to maintain school transportation services.
As Yuba City Unified School District struggles with cuts to transportation funding in recent years, it has turned to creative ways to boost revenue. In doing so, it has been able to continue shuttling students across the district at a time when state funding is no longer sufficient to meet the expense, transportation director Robert Ozenberger said.
“We just try to use what we have,” he said Tuesday.
By doing so, the district has managed to withstand transportation cuts of about 20 percent since the budget crisis began, he said.