September 28th, 2012

More districts eye school bus ads

By Tammy Kranz
Our Westminster News

Since Adams 12 Five Star Schools began selling advertising space on its buses in January, one other district has followed suit and another is conducting a pilot program.

District 27J announced at the beginning of the school year that it was launching a bus advertising pilot program on 16 new, clean-burning propane buses it purchased.

For now, the pilot program is not generating revenue for 27J, and only features ads for its bus provider, Colorado West Equipment; its propane supplier, Agfinity; and nonprofit Denver Regional Air Quality.

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