August 15th, 2012
Refunds issued: Kids' vitamins aren't as healthy as advertised
By Todd Sperry
The marketer of a popular children’s vitamin is refunding nearly $2.1 million to customers after acknowledging its pills contained only a fraction of a nutritional substance the packaging claimed.
The vitamins’ packaging featured Disney princesses, Winnie the Pooh, Nemo and Spider-Man. Manufacturer NBTY and two of its subsidiaries, Rexall Sundown and NatureSmart, claimed in product advertising and on packaging that the vitamins contained a dose of DHA that would satisfy 100% of a child’s daily requirement.
But in some cases the vitamins contained only minuscule amounts of DHA, the Federal Trade Commission said.