May 16th, 2012

At Atlantic Ave., an updated name with a corporate twist

By Benjamin Kabak
2nd Ave. Sagas

It sure does seem like ages ago that the MTA announced its first — and, so far, only — subway station naming rights deal, but after three years, the Barclays Center is coming to the subway system. As we learned back in June of 2009, the MTA is earning $200,000 annually for 20 years for the right to append the name of the new arena to the subway station name, and the new moniker is now showing up on maps and at the station.

Pacific Street, we hardly knew ye.

As the photo above shows, the Barclays Center name is slowly taking over some column posts even though the arena won’t open for another four months or so. Meanwhile, it has made its first appearance on the online subway map but not the PDF available for download.

Read more: http://secondavenuesagas.com/2012/05/15/at-atlantic-ave-an-updated-name-with-a-corporate-twist/

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