March 15th, 2012

CTA falls off wagon on alcohol ads

By Jon Hilkevitch
Chicago Tribune

The CTA today ended its 15-year-old ban on accepting advertising for alcoholic beverages in a move projected to generate an extra $3.2 million to the transit agency on its existing ad contract.

The CTA board approved an ordinance amending the agency’s advertising guidelines. It will allow advertising for beer, wine and liquor on CTA rail cars and at certain rail stations that are not near schools and other locations, officials said.

The ban on booze ads on CTA buses will continue, officials said.

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