February 10th, 2012
'Super-Complaint' Made Against 50 Websites Over Junk Food Ads 'Aimed At Children'
By Kyrsty Hazell
Huffington Post UK
A leading children’s food charity in the UK has lodged a ‘super-complaint’ against 50 online companies that promote junk food specifically aimed at children.
The Children’s Food Campaign (CFC) plans to take its list of 50 offending websites to the Advertising Standards Authority (ASA) today. The charity is also calling for new advertising regulations to ensure unhealthy products are not promoted to children on the internet.
This move follows the CFC’s collaboration with the British Heart Foundation last year, which saw both companies highlight the influence that online games, cartoons and social networking sites have on children when featured heavily on junk food and drink websites.
Read more: http://huff.to/zg2GOI