September 6th, 2001

Economic Woes Win Advertisers Front-Page Slots; Newspapers Give Ads Top Placement

By Mark Jurkowitz
Boston Globe

During an economic rough patch that has led to significant erosion in advertising pages, the wall between newspapers’ editorial and business interests may not be crumbling. But it is shifting. Increasingly, ads are showing up in places - such as Page 1, the front pages of other daily sections, and the opinion pages - that have generally been off-limits for decades. And some are being sold at premium rates.

This article is no longer available in full.


Add your own Comment