Federal Trade Commission

In 1980, the U.S. Congress passed a law to protect adults who prey on children.

You read that correctly. Public Law 96-252 prohibits the Federal Trade Commission (FTC) from enacting rules that would protect the nation’s children from advertising that exploits their vulnerable and trusting natures. This law is obscene. It should be the role of Congress to protect children, not those who would prey upon them. Congress ought to repeal it.

Back then, the FTC was trying to respond to an increase in aggressive marketing aimed at children. Now, two decades later, that increase has become a deluge. Kids are literally assaulted from morning to night. The ad industry targets them in their home, in the school, and virtually all points in between.

We urge Congress to restore the FTC’s authority to enact solutions to this problem before it gets worse.

More Information

News Releases

Commercial Alert Responds to FTC Study on Junk Food Marketing to Kids
Robert Weissman | July 29th, 2008

Commercial Alert Praises Harkin Bill on Marketing to Children, Obesity
Gary Ruskin | May 18th, 2005

Coalition Wants Congress to Authorize FTC to Protect Children from Harmful Advertising
Gary Ruskin | October 12th, 1999

Nader Urges Congress to Restore the FTC's Authority to Protect Children from the Advertising Industry and Its “Commercial Molestations”
Gary Ruskin | September 21st, 1999

Related Articles and Links

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The New York Times | May 4th, 2011

FTC Investigating Online Food Marketing to Kids
Care2Care | April 22nd, 2011

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USA Today | April 21st, 2011

FTC: Lawsuits Filed Against Sites Selling Acai Berry Weight-Loss Pills
Multichannel News | April 18th, 2011

CBS Accused of ‘Greenwashing’
The New York Times | April 15th, 2011

Hollywood Continues Its Fast-Food Binge
T.L. Stanley | BrandWeek | June 6th, 2009

Consumer Watch: FTC Builds Case on Telemarketers
Jeff Gelles | The Philadelphia Inquirer | May 17th, 2009

Targeted Ads on FTC Radar
David Bender | New York Law Journal | April 9th, 2009

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David Gelles | Financial Times | April 2nd, 2009

FTC to Marketers: Self-Regulate Behavioral Targeting
Ira Teinowitz | Advertising Age | February 12th, 2009

FTC Proposes Significant Changes To Its Endorsement And Testimonials Guides
Matthew Savare and David Leit | The Metropolitan Corporate Counsel | February 1st, 2009

FTC Limits Prerecorded Calls
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FTC Commissioner Tackles Ads for Kids
Ross Kenneth Urken | The Wall Street Journal | August 20th, 2008

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My Fox Twin Cities | July 29th, 2008

FTC: Kids Target of $1.6 Billion in Food Ads
Kevin Freking | The Associated Press | July 29th, 2008

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Steve Miller | BrandWeek | June 19th, 2008

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Radio & Television Business Report | February 5th, 2008

FTC Says Internet Ad Self-Regulation Falling Short
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External Links

Federal Trade Commission