December 4th, 2013

San Jose's Civic gets new name with corporate sponsor

By Bryce Druzin

The San Jose Civic Auditorium is being renamed City National Civic as part of a corporate sponsorship deal with City National Bank. An official ceremony to unveil the new name and a redone marquee will take place at the venue tonight. A concert featuring country singer Wynonna Judd will cap off the evening.

The city of San Jose will receive $870,000 as a result of the five-year deal with City National. Front Row and Nederlander Concerts, companies that work with venue manager Team San Jose, will receive the remaining $330,000 of the deal, which was finalized in May.

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