Movies

In-theater commercials and product placements are booming. This is yet another form of advertising to a captive audience.

Commercial Alert is asking moviegoers to say "no commercials" out loud whenever a pre-movie ad is shown on screen. Movie houses should be required by law to tell us when the movie -- not the ads -- starts.

More Information

News Releases

Commercial Alert Criticizes Movie-Length Ad Targeted at Kids
Gary Ruskin | May 7th, 2001

Commercial Alert Criticizes Movie-Length Ad Targeted at Kids
Gary Ruskin | May 7th, 2001

Nader, Commercial Alert Want Theaters to Disclose When Movies (Not Ads) Start
Gary Ruskin | December 14th, 1998

Nader, Commercial Alert Want Theaters to Disclose When Movies (Not Ads) Start
Gary Ruskin | December 14th, 1998

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External Links

Film Tooned Into Products
Robin Clewley, Wired News | 2001-05-05

Smoke Free Movies

NYC legislation to require movie theaters to tell when the movie (not the ads) starts
New York City Councilwoman Gale Brewer | February 18, 2005

NYC legislation to require movie theaters to tell when the movie (not the ads) starts
New York City Councilwoman Gale Brewer | February 18, 2005